CONTENT

Content. Most people don’t give it much thought, casually consuming the various bits and bytes that flow out of our devices, ever connected. But people who work with content – in particular complex content, in all of its stages and states – give it plenty of thought. Content problems, real content problems, are not to be tackled by the faint of heart.

Today, content has to serve many purposes, and make itself available in many different forms. Interchange your content? Of course. Prepare it for all flavours of devices and platforms? Of course. Find new and innovative ways to leverage a single source of truth? Again, of course. The requirements add up, but when managed properly your content can meet the demands of today’s connected world.

At Kajun, we recognize that the landscape of content is rapidly evolving. With the advent of AI, we are able to automate and optimize various stages of the content lifecycle, from creation to manipulation to enhancement to distribution. This not only vastly improves the quality, relevance and usability of the content but also significantly reduces the time and effort required to produce it. More content products, less effort.